Meta Ads/ PPC

Reach your ideal customers on Facebook & Instagram with high-converting PPC campaigns managed by certified experts at Web Sparrow. Drive traffic, boost engagement, and grow revenue — fast.

Why Meta Ads / PPC Advertising?

Why Paid Ads Are the Fastest Way to Grow Online

Organic reach is valuable — but Meta Ads (Facebook & Instagram) give you speed, scale, and precise targeting. With over 2.9 billion users on Facebook and 1.4 billion on Instagram, your customers are already scrolling. We help them stop and take action.

Our data-driven Meta Ads campaigns help you:

  • Instantly drive traffic to your website or landing page

  • Generate high-quality leads and product inquiries

  • Promote your business in specific cities or globally

  • Retarget website visitors and recover lost leads

  • Boost followers, video views, or event responses

What We Offer in Meta Ads Management

At Web Sparrow, we handle your PPC campaigns from strategy to ROI reporting:

Ad Account Setup / Audit

  • Proper business manager setup
  • Pixel and event tracking installation
  • Conversion tracking & analytics integration

Content Strategy & Planning

  • Define goals: leads, sales, calls, visits, followers
  • Choose campaign objectives (Traffic, Lead Gen, Awareness, Conversions)
  • Ad funnel creation (cold, warm, hot audience targeting)

Creative Ad Design & Copywriting

  • Scroll-stopping ad graphics, carousels, videos & reels
  • Persuasive ad copywriting & strong CTAs
  • A/B testing for design and messaging

audience-target

Audience Targeting & Retargeting

  • Location, interest, behavior, and custom audience targeting
  • Retarget website visitors, cart abandoners, or page viewers
  • Lookalike audience setup to scale winning campaigns

campaign

Campaign Monitoring & Optimization

  • Daily performance tracking
  • Ad spend optimization & split testing
  • Pausing underperformers and scaling high-performers

report

Monthly Reporting & Insights

  • ROI-focused report
  • Metrics like impressions, CTR, leads, CPL, conversions
  • Strategic insights for next month

Who Should Run Meta Ads?

Meta Ads Work for All Types of Businesses

PPC

  • Local Businesses (Salons, Restaurants, Clinics)

  • Exporters & Manufacturers

  • Real Estate & Property Dealers
  • E-commerce & Shopify Stores
  • Coaches, Trainers & Online Educators
  • Event Organizers & Wedding Planners
  • Startups & Service Provider
Whether your budget is ₹5,000 or ₹5,00,000/month — we craft campaigns that deliver results within your limits.

Our Proven Process

Goal Discovery

Understand your business and campaign objectives

Market & Competitor Research

Study your industry and audience behavior

Ad Funnel Creation

Cold to hot audience segmentation

Ad Setup & Launch

Pixel, creatives, targeting, budget control

performance optimization

Performance Optimization

Real-time monitoring and adjustments

Reporting & Scale

ROI review, strategy updates, and scaling up

Real Campaign Results

Success Stories from Our Clients

Export Business: ₹20 cost per lead with 3X ROI

E-commerce Store: 280% return on ad spend (ROAS)

Local Real Estate: 70+ qualified leads/month

Online Course: ₹17 cost per sign-up, over 900 new students in 2 months

FAQs – Meta Ads PPC

Quick answers to questions you may have. Can’t find what you’re looking for? Check out our full documentation.

01. How much should I spend on Meta Ads?

We work with all budgets, starting from ₹5,000/month. We recommend starting small, testing, and scaling what works.

Meta Ads are perfect for visual marketing and cold audience targeting. Google Ads target users already searching for your service. We can run both for maximum coverage.

Yes! We can create lead forms, WhatsApp click-to-chat, or use your social profile for conversions.

Most campaigns generate leads or sales within the first 7–10 days after setup and optimization.